On November 12, Zhu Chunxiu, Member of the Leading Party Group and Deputy Director of the Standing Committee of Sichuan Provincial People’s Congress, led a team to visit Dekon’s scientific research and training base of “One Hundred Villages & One Million Pigs” project. Liao Wenbin, Deputy Secretary of the Yibin Municipal Party Committee and Mayor of Yibin City, Chen Zheng, Chairman of the Standing Committee of the Yibin Municipal People’s Congress, and Liu Gang, Secretary of the Nanxi District Party Committee, accompanied Zhu Xinhua, Chairman of the Foreign Affairs and Overseas Chinese Affairs Committee of the Sichuan Provincial People's Congress and Director of the Hong Kong, Macao and Taiwan Working Committee of the Standing Committee, to visit. Yao Hailong, President of Dekon Group, reported on the project progress and overall planning on site.
Zhu Chunxiu and her delegation visited Dekon’s scientific research and training base of “One Hundred Villages & One Million Pigs” project in Yibin City. They went deep into the project, and checked the construction progress of scientific research and training base of “One Hundred Villages & One Million Pigs” project. They learned in detail about the general situation, investment pattern and construction objectives of Dekon’s “One Hundred Villages & One Million Pigs” pig industry project, paid special attention to Dekon’s feedstuff sources, uniting and leading farmers, and utilization of fecal residue and waste water, and affirmed scientific and technological strength of Dekon brand.
Zhu Chunxiu said that Dekon Group has given full play to the leading role of leading enterprise, combined scientific and technological development with industrial model, promoted the comprehensive revitalization of villages across the country, and better realized the goal of uniting and leading farmers, and “carbon peaking and carbon neutrality” greOn March 29, the Annual Meeting 2024 of Sichuan Animal Agriculture Association and the Animal Husbandry New-Quality Development Forum were held in Chengdu. Representatives from industry regulatory departments, research institutes, leading enterprises, and other sectors gathered together to explore the transformation and upgrading of the animal husbandry industry under the theme of "new-quality development". Xiang Guiyu, member of the Party Group and Deputy Director of the Department of Agriculture and Rural Affairs of Sichuan Province, Lan Mingjian, former first-level inspector of the Department of Agriculture of Sichuan Province, Professor Chen Daiwen, former Vice President of Sichuan Agricultural University, Professor Wang Yong, former Vice President of Southwest Minzu University, Professor Wang Hongning, former Dean of the School of Life Sciences of Sichuan University, Professor Li Xuewei, former Dean of the School of Animal Science and Technology of Sichuan Agricultural University, Professor Zhu Li, Dean of the School of Animal Science and Technology of Sichuan Agricultural University, officials from relevant divisions and stations of the Sichuan Provincial Department of Agriculture and Rural Affairs, representatives from peer associations and societies, leaders from agricultural and rural affairs bureaus at the municipal, prefectural, and county levels, as well as from research institutes, experts from the Association’s Expert Committee, association members, representatives of sponsoring enterprises, and other industry professionals attended the meeting.
The theme of this forum is "Empowering with Digital Intelligence, Cost Reducing and Efficiency Increasing". The opening ceremony was chaired by Zhao Min, Secretary General of the Sichuan Animal Husbandry Association. Zhu Qing, President of the Association, delivered the welcome address, followed by a keynote speech from Xiang Guiyu, Member of the Party Leadership Group and Deputy Director of the Sichuan Provincial Department of Agriculture and Rural Affairs.
Yao Hailong, President of Dekon Group, delivered a keynote speech titled “Focusing on Value, Rooted in the Present, and Winning the Future” at the forum. In his speech, he systematically elaborated on Dekon’s strategic vision and practical approach amid the wave of agricultural modernization, offering valuable insights for the industry's new-quality development.
“Periodicity does not equate to low growth,” Yao Hailong stated at the outset, “The more challenging the environment, the more likely it is to give rise to outstanding , and even great enterprises.” He believes that companies should "view tomorrow from the perspective of the day after tomorrow", focus on long-term value, and turn cyclical challenges in the industry into strategic opportunities. As China enters the era of smart manufacturing, Dekon remains focused on long-term value, practices lean management, insists on linking and supporting farmers, builds distinctive brands, strengthens core competitiveness, and invests boldly in the future, and thereby embedding value creation across the entire development cycle of the enterprise.
In response to the opportunities brought by the high-quality development of Chinese agriculture, Yao Hailong remarked that "big agriculture holds great promise". In recent years, Dekon has centered its efforts on "linking and supporting farmers" and pioneered a full-industry-chain ecological model covering "planting - feed - breeding slaughtering - processing - consumption". Through this model, it has advanced the implementation of the "One Hundred Villages, One Million Farmers" initiative and created a win-win industrial ecosystem for all parties involved.
High-quality development relies on both breakthroughs in key technologies and the support of sound management systems. It also depends on the effective implementation of a five-pronged strategy that integrates patience, teamwork, technology, capital, and resources. As Yao Hailong pointed out, this requires enterprises to continuously advance standardization, process standardization, informatization, and digital-intelligence development to enable efficient operations. In recent years, Dekon has set the goal of "Overall Cost Leadership" and optimized end-to-end efficiency through organizational transformation, believing that "cost reduction is not about cutting investment, but about lowering the cost of investment, and efficiency improvement means enhancing both production and management efficiency", thus achieving a balance between development speed and quality.
In its efforts to support rural revitalization, Dekon focuses on the county-level economy and has developed a "company + family farm" model to help farmers increase their income and achieve prosperity. Its ecological breeding bases across the country have attracted a large number of "college-educated pig farmers" to return to their hometowns and start businesses, becoming an emerging force in rural revitalization.
Yao Hailong stated that in the future, Dekon will continue to steadfastly implement the decisions and plans of the Party and the nation for achieving agricultural and rural modernization. With a strong sense of responsibility as a key national leader in agricultural industrialization, Dekon will promote the "linking and supporting farmers" model and implement a circular approach to planting and breeding to build an industrial ecosystem that contributes to rural revitalization. The company aims to provide more green, high-quality, and healthy products to society, drive the continuous and sustainable development of the industry, and support the nation in achieving its goals of "strong agriculture, beautiful countryside, and prosperous farmers," thereby making a more significant contribution to the high-quality development of Chinese agriculture.
This report has received significant attention from the attending guests. Dekon's innovative practices offer a replicable model for the transformation and upgrading of animal husbandry and contribute valuable corporate insights to the ongoing promotion of the rural revitalization strategy.
en development. She hopes that Dekon will continue to accelerate the implementation of “One Hundred Villages & One Million Pigs” project, promote the entire project to put into production with high standards and high quality, play a leading role in industrial demonstration, and more effectively drive the industrialization transformation of local agriculture and promote the high-quality development of agriculture.
